IT 291

E-Commerce Practicum: Site Implementation

3 Credit Hours

Instructor:            Chet Cunningham                                   Semester:       Fall 2009

Office:                   261 JHG                                                Lecture:           Online

Office Phone:        (270) 824-8699                                      Room:              Online

Instructor E-mail: Chet.Cunningham@kctcs.edu                  Home Phone:  (270) 884-7540

Website:                http://www.madisonville.kctcs.edu/ccunningham

 

Office Hours:

Monday & Wednesday: Noon – 1:00 p.m.

Tuesday & Thursday: 9:30 a.m. – 10:30 a.m.

& others by appointment

 

Textbook: Creating a Winning E-Business.  2nd Edition.

Napier, Rivers, Wagner, & Napier. Course Technology. 2006.

ISBN #: 0-619-21742-1

 

 

Course Description

This course provides a framework for integrating the content of the e-commerce program into a complete and functioning e-commerce web site.  Topics such as site navigation, problem solving, decision-making, transaction processing, strategic business analysis, visual presentation, and data base management serve as key components of effective site implementation.

 

Course Competencies

Upon completion of this course the student can:

  1. Demonstrate a working knowledge of site management and implementation.
  2. Exhibit an understanding of electronic retail applications as it relates to business, both for profit and non-profit organizations.
  3. Understand the retail theories that affect e-commerce from both an operational and strategic perspective.

4.   Exhibit an understanding of consumer behavior and its impact on business success.

  1. Understand the procedure of marketing analysis and data collection to enhance demographic mapping and target marketing to uncover a differential advantage for the business.
  2. Utilize written communication skills to positively relate to individuals of diverse backgrounds and status.
  3. Understand the use of visual elements, which assists in determining the business presence in the global market.
  4. Understand international laws that govern global commerce
  5. Understand proper business ethics and practices

 

Across the Curriculum Competencies

 

Writing Across the Curriculum:

To satisfy the new general education requirements of writing across the curriculum,

      "All faculty are expected to call attention to and penalize for errors in English usage and require the rewriting of papers which do not meet acceptable standards."  (CCS Rules, Section V, 2.32)

 

 

 

 

 

General Education Competencies:

I.    Communicate Effectively

      1.   Read and listen with comprehension.

    1. Students must read and understand material to successfully complete the assignments.

2.   Speak and write clearly using standard English.

            a.   Students will demonstrate with presentations and various writing assignments.

  1. Interact cooperatively with others using both verbal and non-verbal means.
    1. Students will communicate with instructor and other students using group assignments.
  2. Demonstrate information processing through basic computer skills.
    1. Students will demonstrate basic computer skills through successful completion of assignments.

II.   Think Critically

1.   Demonstrate problem solving through interpreting, analyzing, summarizing, and/or integrating a variety of materials.

a.   Students will demonstrate problem solving skills by successfully completing the assignments.

III. Learn Independently

      1.   Apply learning in academic, personal, and public situations.

a.       Students will apply learning and be expected to work and learn independently using appropriate resources in this blended environment.

 

Prerequisites

IT 230 – Advanced Web Page Development

OR Consent of Instructor

Online Prerequisites/Technical Requirements

 

  1. You must have access to a computer and the Internet.
  2. Your computer must use Windows XP Professional or Windows Vista.
  3. You must be able to download and install other software tools found on the Internet

 

Supplies

None

 

Grading

 


Course Grade

% of
Grade

 

Grading Scale

Exams (3)

  45

 

A

90- 100%

End of Chapter Assignments

  35

 

B

89 - 80 %

E-business Plan & Prototype Web Site

  15

 

C

79 - 70 %

Participation

    5

 

D

69 - 60 %

Total:

100%

 

F

Below 60%

 

 

 

 

 

Instructional Methods

A combination of classroom lectures/discussions, hands-on chapter practices, chapter tests, and end of chapter exercises will be utilized to help you gain proficiency in the application of computer concepts and principles.

 

Hands-on Chapter Projects

You will be responsible for reading and understanding each assigned chapter. Additionally, most students will have to spend time outside of class to complete assignments. Each assignment should be properly labeled.

 

Make sure your name, chapter, and exercise number appear at the top of the page.  If an exercise has multiple sheets, then staple them together. Do not staple different assignments together. Disorganized assignments (pages out of order, mislabeled, unreadable, etc.) will receive a grade of zero. If there are multiple sheets are to be handed in, then sequence them according to the order you were told to print them in the exercise.

 

Library Information

Library information can be found on the Internet at http://www.kctcs.edu/distancelearning/libraries.htm.

 

Program Help

For student registration and student login issues, contact KYVU at

Toll Free:  877-740-4357 or www.kyvu.org

 

Student instructions for activating KCTCS email accounts are available online at:  http://www.kctcs.edu/student/email.html

 

Course Policies

 

Hands-on Classroom Rules:

This class will be held in a computer classroom and the following rules must be understood and followed:

 

1.       NO FOOD OR DRINK ALLOWED IN THE CLASSROOM AT ANYTIME!!!!!!

2.       Computers and equipment have the sole purpose of providing class-related activities.  Do not install ANY software or make any changes to the computers unless instructed to do so.

3.       Please arrive on time and expect to stay the entire class period.

4.       Please do not use your computer during class discussions unless told to do so.

5.       Turn in your assignments on time! Use the class time wisely. If you miss class, it is your responsibility to get your assignments done outside of class. However, excessive classroom assignments done outside of class will not be evaluated.

6.       Please pay attention during class instructions and demonstrations.

7.       Unless directed otherwise, use the same computer each class.

8.       Use courtesy when using the printer, it is shared.

9.       If you have questions please ask the instructor instead of disturbing your neighbor.

 

Examination Policy:

Three announced examinations will be given. No make-up exams will be allowed without prior arrangements being made. Make-up exams must be taken when scheduled.

 

Late Assignment Policy:

Laboratory assignments should be handed in immediately BEFORE lecture begins on the specified due date. Laboratory assignments handed in after lecture begins are considered late.  No assignments will be accepted more than one week late. Late assignments receive a 50% penalty.

 

Cheating Policy:

Students are expected to uphold the school’s standard of conduct relating to academic honesty. Students assume full responsibility for the content and integrity of the academic work they submit. The guiding principle of academic integrity shall be that a student's submitted work; examinations, reports, and projects must be that of the student's own work. Students shall be guilty of violating the honor code if they:

 

1.       Represent the work of others as their own.

2.       Use or obtain unauthorized assistance in any academic work.

3.       Give unauthorized assistance to other students.

4.       Modify, without instructor approval, an examination, paper, record, or report for the purpose of obtaining additional credit.

5.       Misrepresent the content of submitted work.

 

The penalty for violating the honor code is severe. Any student violating the honor code is subject to receive a failing grade for the course and will be reported to the Office of Student Affairs. If a student is unclear about whether a particular situation may constitute an honor code violation, the student should meet with the instructor to discuss the situation.

 

For this class, it is permissible to assist classmates in general discussions of computing techniques. General advice and interaction are encouraged. Each person, however, must develop his or her own solutions to the assigned projects, assignments, and tasks. In other words, students may not "work together" on graded assignments. Such collaboration constitutes cheating. A student may not use or copy (by any means) another's work (or portions of it) and represent it as his/her own. If you need help on an assignment, contact your instructor, not other classmates.

 

Incomplete Policy:

Incompletes will only be considered in the most extreme cases of hardship.

 

Make-up Policy:

Make-up exams will be given ONLY in the most extreme cases of hardship or unavoidable interruption of participation. These are handled on an individual basis.

 

Student Conduct In Class Policy:

Any acts of classroom disruption that go beyond the normal rights of students to question and discuss with instructors the educational process relative to subject content will not be tolerated, in accordance with the Academic Code of Conduct described in the Student Handbook.  The Student Code of Conduct is available on the web at http://www.kctcs.edu/student/code.htm.

 

Children In Class Policy:

Only in extreme cases are children allowed in classroom or laboratory facilities, and then only with approval of the instructor prior to class.

 

Electronic Devices In Class Policy:

Cellular phones, pagers, CD players, radios, and similar devices are prohibited in the classroom and laboratory facilities. Reasonable laptop-size computers may be used in lecture for the purpose of taking notes.

 

Attendance Policy:

No attendance – independent study.

 

Withdrawal Policy:

The last day for a student to officially withdraw from class with a grade of "W" at his or her discretion is October 19.  After this date, the instructor’s signature is required to withdrawal.

 

Inclement Weather Policy:

In cases of inclement weather please listen to area radio and television stations for cancellations.

 

Disabilities Policy

If you have a documented disability and need any type of accommodation, you are required to register with the Disability Resource Coordinator.  Contact Valerie Wolfe, Disability Resource Coordinator, Room 139 JHG, 270-824-1708.

 

This syllabus is tentative and subject to change at the discretion of the instructor to meet class needs.

Tentative Course Schedule

IT 291

Fall 2009

 

Week

Topics

Exams

1

Intro

 

2

Chapter 1

 

3

Chapter 2

 

4

Chapter 3

 

5

Chapter 4

 

6

 

Exam #1

Ch. 1-4

7

Chapter 5

 

8

Chapter 6

 

9

Chapter 7

 

10

Begin Web Site Project

 

11

 

Exam #2

Ch. 5-7

12

Chapter 8

 

13

Chapter 9

 

14

Chapter 10

 

15

 

Final

Ch. 8-10